Simple, Stylish Baby Wearing, Designed in NZ for the Modern Mum.

Everyday baby wearing.


Designed in New Zealand

Empowering Mums Through Simple Design

Slip singlet on, Pop baby in.

Empowering mums like you...

Close enough to Kiss

Blog posts

Baby-led baby wearing.

Baby-led baby wearing.

If I had to choose a song to describe the stage my toddler and I are at it would have to be ‘These boots are made for walkin’ by Nancy Sinatra.   I...
The birth of The Baby Pouch

The birth of The Baby Pouch

Parenting is hard work, being a new mum to a newborn is down right exhausting! And while we as mums crave the constant connection with our beautiful babies adapting to our new life with a newborn, whether it be the first, second or third time around requires a smidgen of normalcy to stay sane!

Learn how The Baby Pouch was born and how it can change your world.

Recognised by the IHDI as a 'hip-healthy' product


"Pouch carriers can have a bad reputation in babywearing circles...To say I was pleasantly surprised would be an understatement.  Thanks for creating a quality NZ made option for the market!"

Jess - Slingababy Carrier Consultant.

"It was so easy to pop him in and out, and he was obviously comfortable because he would fall asleep as soon as he was tucked in!"


"He falls asleep so quickly in there I love it!  Such a special nap time too, lovely mum and bub bonding time"